Digital transformation demands customer-centricity. Here are smart ways to build deeper connections.
As marketers’ digital needs evolve, partnership with IT is crucial. Cisco’s CMO and CIO delve into their collaboration.
Unsuccessful digital transformations are sadly common. Here are four markers of progress, and how the program office should transform itself.
Process-bound annual budgeting stifles change and agility. Digital disruption might demand a revolution.
Few industries were more impacted by digital disruption than print media. And few newspapers were more rooted in tradition than The New York Times.
Once nicknamed the Gray Lady, The New York Times shows how even traditional companies can become bold, digital innovators.
Retail & Hospitality
InterContinental Hotels Group powers its brand with ‘turbo-charged’ connectivity.
In the Digital Vortex, change accelerates, but responses lag.
Fender sparked a musical revolution. The digital revolution keeps it rolling.
How will connected cars and cities change the auto insurance industry?
Companies that fail to cultivate multiple ideas and perspectives can’t navigate today’s technology-driven disruptions.
Since digital transformation is network centric, the risks are great if CIOs don’t invest and upgrade their network. In this interview, Zeus Kerravala…
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